Séverine shares her interning experience working at OneWorld Inc .:  "Working at OneWorld Inc . has been a very interesting and exiting experience for me. OneWorld is a small enterprise that partners with leading pharmaceutical, diagnostic and device companies to design, develop and deploy global information-exchange solutions across the continuum of healthcare delivery. Learning about a new and highly regulated pharmaceutical industry is challenging but critical in understanding the big picture. As part of the Research & Development team, I am directly involved in making strategic decisions, developing new trends and products and studying new market opportunities. I have the opportunity to develop my project management skills by working directly with several outsourcing partners. I am building direct client relationships by training them on key programs and applications customized for them by OneWorld . My business acumen and communication skills have cons...

Michael Goldman shares his experience interning at Martha Stewart Living Omnimedia , a diversified media and merchandising company linked to the Martha Stewart brand:   " Martha Stewart Living Omnimedia is a wonderful place to work as an intern. The finance department has a number of very experienced financial services professionals, whom I learned a great deal from. I also had the opportunity to work alongside some Ernst and Young associates when they came to do one of their audits. Additionally, Martha often brings in fresh produce and organic eggs from her upstate farm and distributes them at the corporate office. Plus you can get free VIP tickets to the Martha Stewart show. Just a few general tips for those who are interested in getting an internship. Broaden your scope; although the Baruch job board is a wonderful source for getting an internship, there are many other places you should look. I actually found my position through LinkedIn. Brush up on your Excel...

 “The Power of Networking” At the beginning of our MBA career and throughout the journey, one of the most common terms we hear is “Networking.” Networking in school means to tap into our resource of colleagues in classrooms to discover and capitalize on opportunities. It is through effective networking that I landed my internship at Ji mmy Jazz . Jimmy Jazz is a retail company with over 120 stores throughout the country. I work as a Human Resource Associate with the corporate HR department of the company. The best part of my internship is the great learning experience it provides; I get to put conceptual knowledge into practice. I learn in my HR classes the culture of the company and how it effects the employees- at Jimmy Jazz , I get to experience this first hand. The culture of my department is casual and open which allows me to ask and learn on the job which is the primary purpose of my internship. My long term career aspiration is to work as a re...

Veselina Hristova interned at Redcats USA, an online retailer of men's and women's plus-size apparel in addition to home, outdoor and lifestyle products. Verselina shares her experience in an interview with Kathy Kim, a graduate assistant at GCMC. Describe in detail your duties as an intern with Redcats USA. Leverage product ranking spreadsheet to help improve performance of individual categories  and products over time. Name product titles in more SEM friendly terms. Analyze and report customers’ feedback about the web site. Analyze monthly Omniture reporting on top products, top categories and marketing promotions. What did you consider to be the most positive features of this job? Everyone treated me as part of the team. I was given real tasks and assignments that were contributing to the better performance of the whole team. My manager was always available for me. He was willing to explain and to have me involved in the working process. Please desc...

Neli Desai, an MBA student in the field of Finance and Information Systems, has been interning with HBO, one of the largest premium cable television networks in the United States. Read what she has to share about her experience: “The positive features of working at HBO primarily are the work culture, work life balance that they provide and the enthusiasm with which every team member works.  My manager was very flexible with respect to my timings as they had to match my college schedule.  The team was very encouraging and welcoming and they trained me in a very short span of time.  They were very friendly and provided guidance at every step. The weekly meetings helped me understand the process quickly.  Good rapport with the manager was also an important feature that was responsible for the high quality work.  Project meetings and team lunches helped make interaction easy.  Since my job mainly required analyzing data, the theories and concepts from ...

Tal Givon is a final year MBA marketing student who has been interning with TriPlay, an innovative multi-faceted technology company focused on providing globally-available multimedia services to consumers. This is what she has to share about her experience so far: “I am very fortunate to be interning for TriPlay at such an exciting time for the company. TriPlay launched MyMusicCloud, which makes your music available on every device, in late 2011.  I lead the product launch marketing wise: the project started with marketing research to explore the competitive environment, differentiating MyMusicCloud against competitive giants such as Amazon Cloud player, Google Music and Apple’s iCloud and identifying our target market. At this point we formulated the messages we wanted to convey, and selected media vehicles to distribute our word, while adjusting our tone according to the medium.  In a short while I have accumulated hands on experience in social media such as Faceb...

Michael Stromer (MBA '04) has been part of digital marketing since its dawn, working at major brands including 1-800-Flowers.com and Publishers Clearing House. On November 11, Michael was named the new Vice President, Customer Connections for JetBlue Airways, where he now oversees the airline’s Corporate Social Responsibility (CSR), E-Commerce and Loyalty teams.     We sat down with Michael to get insight into his digital expertise, JetBlue’s CSR objectives and his thoughts on career success. What do you see as the most groundbreaking digital marketing applications used today, and what should we be looking out for in the next 2-3 years? It would be ignorant not to say some of the main social media sites including Facebook, LinkedIn, and Twitter. With the latest count of just Facebook users worldwide at 800 million, these sites have completely changed the digital landscape and have overpowered the portal landscape (e.g., Yahoo, MSN and AOL) which owned the majo...